🎙️E16: David Harper and Russ Clemmer on Unleashing the 'Collaboration Effect on Profit'

This episode is for you if you’re…

• Struggling with scaling your business

• Feeling overwhelmed but scared of “letting go”

• Dealing with unexpected customer churn and employee turnover.

Today, my long-time friends and clients, David Harper and Russ Clemmer, join me on the pod to talk about something really special to us—and hopefully to you. 

David is the founder and Chairman, and Russ is the CEO of Legacy Advisory Partners, an Atlanta-based financial services firm that helps business owners attract and retain their key leaders. 

We discuss a new book the three of us collaborated on, aptly titled “Collaboration Effect on Profit: Overcoming Founder’s Syndrome to Achieve Sustainable Success.”

Working on this book absolutely ruined me.

But in the best way possible.

That’s because I always saw myself as a solopreneur—a lone assassin. I would do my work, do my thing, not have to deal with employees, and go about my way.

But the concepts in this book expanded my vision of the possibilities.

It got me thinking…

Am I being the best steward of Lyden Communications and the Systematic Selling brand?

If I truly believe that I'm bringing significant value to clients, why would I limit that?

If I believe the Systematic Selling philosophy can transform other companies, why would I ever hold that back?

I have a moral imperative to reach as many people as I can.

This thinking began to clarify my vision and mission for building the Systematic Selling Academy, the newsletter, and this podcast.

Through collaboration—with our team, customers, partners, centers of influence, and advisors—we can achieve much greater things than we could ever conceive (let alone accomplish) on our own.

But Founder’s Syndrome stifles collaboration because—as we call it in the book— you’re “leading from the center of the circle.” You're in the center; everything revolves around you, and all decisions run through you. You become the chokepoint to growth.

Well…for 11 years since starting Lyden Communications LLC, I’ve been the chokepoint.

But as we completed the final edits in January, I came to terms with these words in my head gnawing at me since we started the project two years ago:

“Sean, if you want to make a greater impact. If you truly want to achieve your company's full potential—and allow your customers to taste their full potential as you serve them—then you must think bigger.

Much bigger.

Get outside of the center of that circle.

Build a team of talented leaders who share your vision and mission.

Face down your Fear and unleash the ‘Collaboration Effect.’”

⚠️ So, here’s my WARNING:

Don't listen to this episode or read the book if you're content with where you are.

But if you're ready to get wrecked...

Then, by all means, grab your copy of the book.

And then, get ready for this impactful conversation with David and Russ on Episode 16…of The Systematic Selling Podcast!

All the best,

Sean Lyden

P.S. This conversation originally aired on May 9, 2024, on Russ’ The 3 Wins Podcast, Episode 45. If you’d like a brief overview of the concepts discussed in the book, check out the episode’s show notes here.

P.S.S. If you’re interested, you can grab your copy of the book here 👇

Sean M. Lyden is the founder and CEO of Lyden Communications LLC, an Orlando, Florida-based sales training company that helps founders and sales leaders onboard and train their sales reps for success (and not just let them ‘sink or swim’). He is also a co-author of the book, “Collaboration Effect on Profit: Overcoming Founder’s Syndrome to Achieve Sustainable Success.”