Systematic Selling Newsletter

Systematic Selling Newsletter

034: Selling on LinkedIn (Without Being Salesy)—Part 2: Your DM Strategy

Done right, LinkedIn DMs are the fastest way to turn cold connections into warm business conversations. Here’s how.

Sean M. Lyden's avatar
Sean M. Lyden
Feb 14, 2025
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Today’s email is for you if you’re experiencing these problems:

  • You hesitate to send DMs out of fear of coming across as spammy or pushy.

  • You struggle to move LinkedIn conversations into real sales opportunities.

  • You’re sending LinkedIn DMs, but all you hear back is… crickets.

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