Systematic Selling Newsletter

Systematic Selling Newsletter

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March 2025

037: Handling Objections (With Care & Confidence)
Introducing the LAP Method—a 3-step framework to handle sales objections without high-pressure tactics.
 • 
Sean M. Lyden
036: Selling on LinkedIn (Without Being Salesy)—Part 4: Your Posting Strategy
Learn a LinkedIn posting strategy that’s about you—your goals, schedule, and strengths.
 • 
Sean M. Lyden
🎙️E27: 'Sink or Swim' is Not a Strategy
Learn the 7-step cycle elite sales teams follow to set up their reps for long-term success.
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Sean M. Lyden
31:39

February 2025

035: Selling on LinkedIn (Without Being Salesy)—Part 3: Engagement Strategy
Stay top of mind with prospects (without annoying follow-ups) by making every interaction, repost, and comment count.
 • 
Sean M. Lyden
🎙️E26: To Sell is to SERVE
A 5-point framework for selling anything (without high-pressure tactics).
 • 
Sean M. Lyden
17:21
034: Selling on LinkedIn (Without Being Salesy)—Part 2: Your DM Strategy
Done right, LinkedIn DMs are the fastest way to turn cold connections into warm business conversations. Here’s how.
 • 
Sean M. Lyden
🎙️E25: Three Digital Marketing Strategies To Scale B2B Sales
Digital marketing expert Tamara Mon Louis shares online strategies for building trust, expanding your reach, and converting more customers faster.
 • 
Sean M. Lyden
1:15:39

January 2025

033: Selling on LinkedIn (Without Being Salesy)—Part 1: Your Connections Strategy
If your LinkedIn connections aren’t fueling your pipeline, you’re leaving money on the table—here’s how to fix that with a simple, systematic approach.
 • 
Sean M. Lyden
🎙️E24: The 3 Pillars of B2B Sales | The Hole in the Wall Podcast
As a guest on the Hole in the Wall Podcast, I break down strategies for crushing your close rate (without high-pressure tactics).
 • 
Sean M. Lyden
37:11
032: The Systematic Networking Playbook
How to convert new connections into clients (without being pushy or desperate).
 • 
Sean M. Lyden

December 2024

031: Micro Lesson: How to Generate Your Elevator Pitch Using AI
As a copywriter, I charged $1,000+ to help companies craft a killer elevator pitch. Save yourself money and time with these AI prompts.
 • 
Sean M. Lyden
030: My 52 'Lyden's Life Lessons' at 52
How do you avoid future regret? Shorten the distance between thought and action.
 • 
Sean M. Lyden
🎙️E23: Building High-Performance Sales Teams
Baton Rouge entrepreneur Julio Melara shares his journey from being a courier making $3.35/hour to building multiple successful media brands with elite…
 • 
Sean M. Lyden
1:10:18
029: Moving Beyond 'Hope-Based' Prospecting
The critical numbers that reveal whether your prospecting efforts are paying off.
 • 
Sean M. Lyden

November 2024

028: The One-Sentence Elevator Pitch
A proven structure for explaining what you do in 10 seconds or less.
 • 
Sean M. Lyden
027: The Psychology of Prospecting Success
Learn 3 mental reframes that turn reluctance into revenue.
 • 
Sean M. Lyden
026: Packing Your Pipeline with Low-Hanging Fruit
Learn a simple four-part framework that helps you identify and capitalize on your most promising sales opportunities—whether they're new prospects…
 • 
Sean M. Lyden

October 2024

September 2024

August 2024

July 2024

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